Austin Pets Alive!
As a contract copywriter for one of the nation’s most prominent animal rescues, I created copy for a variety of platforms, including social, blog posts, and marketing campaigns.
I also created descriptive text and titles for the following gift basket items for an APA! fundraising event.


Demystifying the “Difficult Dog”
In a world of mixed signals, dating is hard enough. And while humans fill group chats with messages pondering the significance of a hair flip, a head tilt, or a glance down—“He looked up and over to the right. Doesn’t that mean he’s either madly in love with or a sociopath?”—we love being welcomed home to loving arms by a far more simplistic creature to decipher— our dogs. But according to dog trainer Amber Marino, our adoration for the simplicity of body language cues that our pets bring may not simply be the case.
“Dogs are always communicating with us, but most of the time, we’re not listening, which can lead to behavioral issues,” she explains.
And just like that, the illusory narrative we’ve so delicately crafted about dogs begins to crumble. If Tik Tok videos of dogs with linguistic boards are any indication, it’s apparent they’ve been trying to communicate information to us all along, and perhaps, as Marino posits, we just weren’t ready to hear what they had to say.
In fact, as it turns out, dog body language is just as nuanced and complex as human body language is to discern. And it may be that we aren’t as great at decoding our four-legged friends’ signals as we think.
For instance, take a wagging tail. While many may see this as a sign of adoration and happiness, it can also indicate excitement or arousal in dogs. Other common behavior signals that are misinterpreted include things such as lip licking, yawning, shaking, or paw lifting, which often indicate stress and anxiety rather than joy or enthusiasm.
And nowhere are these behavioral cues more critical to understand than in a shelter environment where the stress of shelter life can place a larger burden on staff members to properly assess dogs for safety and placement. Austin Pets Alive! has led the charge to redefine how dogs deemed “Behavior Dogs” are treated by the shelter system, seeking to save this vulnerable subset of the population from euthanasia by providing behavioral modification and training, dog socialization playgroups, and adoption follow-up services.
Dog Behavior Program Manager Thomas Brown explains the intake evaluation process for APA!, “When we bring over a behavior dog from Austin Animal Center, we evaluate them based on their previous notes. Our most common evaluations are a tug test in which we test the dog’s drive, a long-line assessment to test a dog’s avoidance and interruptability, a playgroup assessment to see how the dog interacts with other dogs and whether or not it can take part in our twice daily playgroups, and a resource guarding test.”
Former Dog Behavior Team member and current APA! Data Engineer Ellis Avallone can personally attest to the importance of the behavior program, working to help one of APA!’s long-stay behavior dogs, a 5-year-old black mouth cur mix, Ruthie, to find a suitable adoptive home. Ruthie initially came to APA! as a puppy when she was ill with parvovirus, finding an adoptive home for nearly four years before being returned to APA! due to her behavioral quirks.
“I refer to her as my project dog, and that’s very much what she is,” Avallone affectionately states. “She is a project. She’s a wonderful companion. But wonderful companions more often than not require effort.”
When Ruthie first came to the shelter, Avallone describes that initially, staff members had trouble distinguishing her behavioral quirks from signs of aggression. They explain, “A lot of staff members were scared of her because of how she acts in-kennel and how she can throw very large and jarring tantrums. She is a big dog with a big bark. She doesn’t have a bite history at all, but she can be very scary when she does throw a tantrum. When people leave her space and she hasn’t decided that she’s done interacting or if there’s a break in her routine, she’ll throw a fit— she’ll bark, show teeth, and lunge and get bigger and try to jump on you.”
While many may have initially seen this behavior as threatening, aggressive, or violent, Avallone wasn’t so quick to conclude that Ruthie was beyond reproach.
“I kind of called her bluff when I first met her. She was pretty spicy with a few other staff members, but I went into her kennel because she wasn’t threat-displaying or anything, and she was immediately a wiggly dog. I guess the biggest misunderstanding about her behavior is that she isn’t trying to hurt anyone when she throws her tantrums. She’s just upset and doesn’t know how to express it,” they commented.
Thomas Brown echoes that sentiment explaining the most significant factors contributing to the return of so-called behavior dogs, “Sometimes it’s poor management on the part of the handler/owner, introducing people to dogs too soon, letting them access resources they have a history of guarding, and misreading a dog’s body language.”
APA!, however, is determined to help adopters overcome the unique challenges working with behavioral dogs may present. Each adopter is given follow-up sessions conducted by the Behavior department staff to help with issues that may arise throughout the adoption process, including phone consultations, private lessons, and unlimited support for life.
Additionally, APA! has chartered revolutionary and lifesaving operations for behavior dogs that may need a little extra help finding the right home, such as their Flight Paths program, which aims to secure foster or adoptive homes by creating volunteer teams around these animals. Each team, called a Flight Path, seeks to protect the mental health of each animal in the shelter environment by focusing on the dog’s marketing and promotion, their quality of life, their training and behavior regimen, and fielding all inquiries from the public about each animal.
Program director Lana Lesley states, “Since the program officially began in March, 55 dogs have been enrolled, with 50 people serving on Flight Crews. There have been 37 total placements (17 foster/FTA, 1 Sanctuary, and 19 adoptions), meaning that 67% of enrolled dogs have been placed.”
For dogs like Ruthie who seek adoption through their promotion by the flight path program, the stress of being contained in the shelter environment for long periods of time can cause additional behaviors to arise.
“She has so much love to give,” Avallone states, “But that isn’t really seen in the shelter. Since getting to know her, I’ve realized just how shutdown in the shelter she is. She is a very high-energy dog who loves people, almost to the point of being rude.”
Avallone pauses for a second before continuing, “Her biggest problem is that she’s incredibly stubborn and also incredibly smart. Too smart for her own good. When I take her back from field trips, she knows the roads that we take back to APA!. As soon as we get off the exit, she starts crying, although she has gotten a lot better.”
However, Avallone is quick to point out the progress Ruthie has made since her time with APA!, including diminished resource-guarding behaviors and mastery of basic obedience commands.
“Sometimes, I forget that she is a spicy dog because of how she is around me. Being friends with Ruthie has been the best part of working and volunteering at APA!. I love how excited she gets when she sees me and how she instantly turns into a wiggle machine when we leave for campus field trips. If you need a dog to pick up on emotions, she’s your girl.”
For the staff at Austin Pets Alive, judging a book— or, more aptly, a dog, by its cover can mean life or death consequences. As Brown explains, “Each dog is an individual. Some dogs aren’t safe for placement at first, but with training and behavior modification can become great pets. Dogs are social creatures and, just like humans, benefit from practicing their social skills.”
While dogs may have spent thousands of years alongside humans deciphering and decoding our body language, one thing becomes utterly clear: we haven’t spent enough time trying to understand the nuances of theirs. But perhaps within the rescue community, Austin Pets Alive! can make a difference in bridging that gap so that humans can truly begin to work in simpatico with our four-legged friends.
To learn more about Ruthie, click HERE or follow @ruthie.the.bean on Instagram HERE.
For more information about APA!’s Behavior Program, click HERE.
For more information about APA!’s Flight Paths Program, click HERE.
I was given the task of writing an article that would help people to better understand the psychology of long-stay dogs at Austin Pets Alive’s mainstay shelter, including their unique challenges and behavioral quirks.
I created a FAQ sheet for distribution to the general public regarding feral cat colonies.
Feral Cat FAQs
At some point or another, we’ve all seen stray cats roaming the streets. Some may simply be outdoor cats who go home at night to an owner, while others may actually belong to a colony of wild cats. Here at Austin Pets Alive!, we receive a lot of questions about what to do when encountering a cat roaming the streets, so let’s dive right in and answer a few of the most common questions!
WHAT IS THE DIFFERENCE BETWEEN A FERAL CAT AND A STRAY CAT?
A feral cat is essentially a wild animal. Feral cats were never socialized to be around people and thus have many of the same behaviors you would see in a wild animal. Stray cats, however, were socialized in the company of humans at some point in their life and do not have the same level of fear in the presence of humans. Strays can often reintegrate as house pets, whereas feral cats cannot.
WHAT IS AUSTIN PETS ALIVE’S POLICY REGARDING FERAL CATS?
Feral cats encounter many challenges when they enter the shelter system. Most are considered unadoptable and risk euthanasia, as they are often unable to be viewed by the public or handled by staff members. However, feral cats can be extremely productive at vermin population control, thus making them excellent working companions for rural citizens. APA! believes that just because feral cats do not make great indoor house pets, it does not mean that they shouldn’t be considered for adoption. Our barn cat program was created to save lives by finding suitable working homes for cats who would otherwise face the risk of euthanasia.
DOES APA! TAKE CATS FROM FERAL COLONIES AND PUT THEM UP FOR ADOPTION?
No. APA! is a closed intake facility, meaning we only pull animals from other open intake shelters, such as Austin Animal Center. All of our cats that are available for adoption, including our barn cats, came from another animal shelter where they were most likely strays or surrendered to a city shelter by someone claiming ownership of that animal.
I FOUND AN ANIMAL I WISH TO SURRENDER TO THE SHELTER. CAN I BRING THEM TO APA?
Sorry, but no, APA! does not accept any owner surrenders. You will need to bring them to the local municipal shelter in the county where you found the animal. While not always the case, a good rule of thumb is to assume that city and county shelters are open intake and to assume that all other rescues are limited or closed intake.
SHOULD I SURRENDER A FERAL CAT FROM MY COLONY TO THE SHELTER? I FEEL LIKE HE IS NOT LIVING IN A SAFE ENVIRONMENT.
If the cat is in immediate danger or harm, then you should call 311 so that an animal control officer can provide them with immediate assistance. If the cat is not in imminent danger, then you must consider the stress that an animal shelter will place on a wild animal. Many feral cats are at high risk of euthanasia in city shelters due to the difficulty and danger of handling them and/or finding suitable adopters. As with any wild animal, it is best practice to place them in captivity as a last resort, as the quality of life can diminish due to the stress of confinement.
WHEN DOES APA! ASSIST WITH FERAL CAT COLONIES?
APA! strongly believes in wildlife rehabilitation techniques, including Trap-Neuter-Release practices supported by the City of Austin regarding feral colonies. This involves handling these cats with minimal interference, spaying or neutering them, and returning them to their home as soon as possible. While APA! does not offer direct resources for colony care, many resources can be found on Austin Animal Center’s website.
IN WHAT SITUATION WOULD A FERAL CAT NOT BE RETURNED TO THEIR COLONY?
While the City of Austin does everything it can to administer medical treatment and return a feral cat to its colony, if the cat colony is not well maintained or approved of by the land owner, then it may be impounded. If a cat is brought to its facility and the caretaker wishes to surrender it, then it will legally become owned by the shelter. It may then be transferred to another rescue or to Austin Pets Alive, where it will become a part of our barn cats program.
IF ONE OF THE CATS IN MY COLONY IS PREGNANT, WHAT WILL HAPPEN NEXT IF I ASK FOR ASSISTANCE FROM THE SHELTER?
If you can foster the cat and her kittens, then the City will help you put them up for adoption once they are of age, so that the mother can be re-released into her original colony. If you cannot care for the cat and her kittens yourself, you may choose to surrender them to the City. Once they have been surrendered, they are no longer legally considered your pet, and appropriate placement will be found, whether through the City, APA! or another rescue.
HOW IS HAVING A BARN CAT MORE HUMANE THAN JUST LEAVING IT OUTSIDE?
All APA! barn cats are pulled off of the euthanasia list from other animal shelters, where, unless transferred, they likely face the risk of death. APA! is still well aware that these cats are wild animals who are unsocialized to humans and unfit for indoor life, as confined spaces often cause them to develop stressful behaviors. With this in mind, it’s essential to know that APA! goes to great lengths to ensure our adopters will provide a sheltered area with food, water, and proper medical care for any of our adopted barn cats. Additionally, until adopted, we provide each cat housing in our outdoor, enclosed facility where they are also spayed/neutered, dewormed, and given proper vaccinations before going to their new home.
WHY DOES APA! NOT SUPPORT SPAYING PREGNANT FERAL CATS?
While APA! fully believes in spaying and neutering animals to prevent overpopulation, we do not support any medical practices that would result in the death of more animals. Nor does APA! perform any medical procedures that would harm the mother, such as vaccinating or spaying her while pregnant. Spaying a pregnant animal is a procedure that is not only stressful on the mother’s body, but is also a process that would euthanize the developing fetuses inside of her. Allowing the mother to give birth makes it much easier for her and her offspring to find foster home placement outside our kennel doors. Additionally, this does not take up or prevent other animals from being saved by our facility, as puppies and kittens are easily and quickly adopted. So long as we have the resources, space, and ability to care for unborn animals, we will continue to extend our no-kill philosophy to all life forms.