As a copywriter for the nation’s largest animal rescue organization who also founded the no-kill shelter model, I created content for a variety of direct mail, direct response, social media, email, web and various other forms of content.
The December Last Chance Holiday matching fundraiser was a direct mail campaign including a triple match from donors, and sent to Golden Circle members to raise valuable year end funds for the animals of Best Friends.
Below is a collection of various social media campaigns, set to complement the nationwide “Bring Love Home” campaign and downloadable wallpapers for Halloween.
As the copywriter for the Best Friends partner brief, I came up with headlines and stories for the online newsletter circulated among some of the organization’s top partners.
The Forever Friends newsletter is a monthly newsletter created by the Planned Giving team to help celebrate donors who have chosen to give to Best Friends via their estate or will and to cultivate interest in prospects or leads.
